MatchDog Mobile App | Graduate Project

MatchDog Pet Adoption App

Graduate Design Project / Duration: 7 weeks

Background

The design brief for the project was provided by the course instructor in San Jose State’s interaction design course. The prototype was completed over the course of 7 weeks with one design feedback session.

Goals

Create a mobile prototype in Axure helps users browse and get paired with local adoptable dogs
Implement a questionnaire that could be used by an AI system to create a perfect dog-human match

I began the design process by creating user personas, user flows, and a conceptual model (object-action matrix, attribute table, prioritization matrix).

Ideation

For the IA of this interface I weighed the options of following a action oriented-structure or an object-oriented structure. I decided on a hybrid layout because I felt that provided the most convenience to users based on their user goals and priorities.

Information Architecture

For this app I decided on whimsical colors to catch the users attention and bring a sense of fun and excitement to the experience. I designed the MatchDog logo to be used in the app.

Visual Design

Final Design & Reflection

This project was the first UX project I ever completed so I do feel there is a bit of room for improvement, though I was able to successfully achieve the goals for this design. One critique I have is that it tends to be designed a bit more similar a mobile compatible website than an app. Additionally, I would have started my homepage with adoptable dogs to scroll through immediately to engage users right off the bat. Another minor tweak would be to indicate which page of the app you’re on from the bottom menu.

View final screens below ⇩